CASE STUDY  //  NO. 5  //  META & FACEBOOK

Branded Merchandise for Epic Events for Facebook & Meta

We were thrilled to be contacted by Facebook/Meta for 2 milestone projects. When Facebook reached a staggering 2 Billion users, they wanted to reward their team. So we produced Herschel backpacks and added a custom leather tag, along with a collectible 2B shirt and water bottle. Onyx managed a 10-day timeline and hired a dedicated freight carrier, in order to reduce shipping expenses. Mark Zuckerberg gave a morning address to the crowd before handing out these gifts. When Facebook morphed into Meta, they turned to Onyx once again to commemorate this Global Meta Brand launch. For this, we produced a highend collectible Meta jacket and a hoodie, as the FIRST EVER Meta logo’d merch. We feel honored to do projects like this…producing collectible branded swag to spoil stakeholders and employees for such epic milestones.